Clothing, namely, T-shirts, cyclists' jerseys, bib shorts, shirts, hats, visors, socks, and wrist bands

Fraud prevention services for individuals, namely, providing fraud detection services for credit and non-credit identity records; identity and financial protection services for individuals, namely, providing authentication of personal identification information; monitoring and fraud alert services in the field of personal and financial identity security and protection, namely, financial identity monitoring services for fraud protection purposes; providing identity theft protection services, namely, fraud detection services by monitoring of consumer credit reports, credit and non-credit identity records, court and criminal records, public records, change of address, sex offender reports, non-credit loans and the internet; providing identity recovery, resolution and restoration services caused by identity theft or fraud, namely, providing consultation in the field of identity theft; identity theft and fraud prevention analysis, namely, calculating an index measuring a person's financial data security risk level according to a proprietary formula; financial identity monitoring services for fraud protection purposes.

Software used for tracking, storing, updating, and retrieval of personal identity, government identification, loyalty card membership, credit cards, car rental account and authorization, electronic key management, event, travel and admission tickets, personal health, health insurance and medical information

Business services, namely, providing accounting information and preparing business reports on credit card, loyalty card, car rental transactions, personal financial information, and verification of personal identity; business services, namely, providing information and reporting on personal financial and identity transactions, namely, monitoring consumer credit reports and providing an alert as to any changes therein for business purposes; Online services for management of debit and credit card processing and point of sale transactions, namely, business and financial records management via the internet; Online services for management of debit and credit card processing and point of sale transactions, namely, online payment transaction processing services permitting online merchants to accept credit cards, debit cards, and other forms of online, electronic payment for purchase of merchandise online; Fraud and identity theft protection services; fraud and identity theft management services, namely, fraud detection services for electronic funds transfer, credit and debit card and electronic check transactions, and personally identifiable information management services; online identity monitoring services for management of personal identity, government identification, loyalty card membership, credit card, car rental, electronic key, event, travel and admission tickets, personal health, health insurance and medical information; providing information and reports in the field of management of personal identity, government identification, loyalty card membership, credit card, car rental, electronic key, event, travel and admission tickets, personal health, health insurance and medical information and security of personal financial information; all for fraud prevention purposes; Online non-downloadable software used for tracking, storage, updating, and retrieval of personal identity, government identification, loyalty card membership, credit card, car rental account and authorization, electronic key management, event, travel and admission tickets, personal health, health insurance and medical information; online non-downloadable software for tracking, storage, updating, and retrieval of debit and credit card and point of sale transactions; online services for management of merchant payments and point of sale transactions, namely, providing a website featuring software that enables users to manage and record debit and credit card processing and point of sale transactions

Online services for management of merchant payments and point of sale transactions

Fraud and identity protection and management services; online identity monitoring services for management of personal identity, loyalty card memberships, credit card transactions and electronic keys; providing information in the field of management of personal identity information and security of personal financial information

System consisting of apparatus, equipment and instruments namely sensors incorporating functions for use in electrocardiogram diagnostics and measurement of cardiac output and other physiological and cardiovascular parameters, assessing and validating the identity of an individual through the capture and recognition of the individual's electrocardiogram pattern recognition, cardiac output and other physiological and cardiovascular parameters, and controlling access of an individual to electronic communications, computerized systems, electronic devices namely personal digital assistants, smart phones, and personal computers, building access, computer networks and security systems by assessing and validating the identity of an individual through the capture and recognition of the individual's electrocardiogram pattern recognition, cardiac output and other physiological and cardiovascular parameters; Computer hardware, software and peripheral devices namely USB hardware, USB adaptors, AC adapters, USB chargers for use in electrocardiogram diagnostics and measurement of cardiac output and other physiological and cardiovascular parameters, assessing and validating the identity of an individual through the capture and recognition of the individual's electrocardiogram pattern recognition, cardiac output and other physiological and cardiovascular parameters, and controlling access of an individual to electronic communications, computerized systems, electronic devices namely personal digital assistants, smart phones, and personal computers, building access, computer networks and security systems by assessing and validating the identity of an individual through the capture and recognition of the individual's electrocardiogram pattern recognition, cardiac output and other physiological and cardiovascular parameters; and printed publications relating to the foregoing; Authentication and personal identification products, namely, computer software, sensors and portable and wearable electronic devices for identity authentication, identity management and providing remote access; System consisting of apparatus, equipment and instruments for use in electrocardiogram diagnostics and/or measurement of cardiac output and other physiological and cardiovascular parameters, assessing and validating the identity of an individual through the capture and recognition of the individual's electrocardiogram pattern recognition, cardiac output and/or other physiological and cardiovascular parameters, and/or controlling access of an individual to electronic communications, computerized systems, electronic devices, building entry, computer networks and/or security systems by assessing and validating the identity of an individual through the capture and recognition of the individual's electrocardiogram access, cardiac output and/or other physiological and cardiovascular parameters; Computer hardware, software and peripheral devices for use in electrocardiogram diagnostics and/or measurement of cardiac output and other physiological and cardiovascular parameters, assessing and validating the identity of an individual through the capture and recognition of the individual's electrocardiogram pattern recognition, cardiac output and/or other physiological and cardiovascular parameters, and/or controlling access of an individual to electronic communications, computerized systems, electronic devices, building access, computer networks and/or security systems by assessing and validating the identity of an individual through the capture and recognition of the individual's electrocardiogram pattern recognition, cardiac output and/or other physiological and cardiovascular parameters; and printed publications relating to the foregoing

Technical consultation services, research and development services, and the provision of on-line electronic publications relating to the foregoing, all in association with the measurement of biological or personal traits for identity management and authentication and electrocardiogram diagnostics and measurement of cardiac output and other physiological and cardiovascular parameters for personal identification