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BRAZE

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BRAZE
REGISTERED

on 23 Dec 2021

Last Applicant/ Owned by

BRAZE INC.

318 W. 39th Street5th FloorNew York, NY 10018

US

Serial Number

1883385 filed on 15th Feb 2018

Registration Number

TMA1116456 registered on 23rd Dec 2021

Registration expiry Date

23rd Dec 2031

Correspondent Address

SMART & BIGGAR LP

1100-150 York StreetToronto

ONTARIO

CA

M5H3S5

BRAZE

Trademark usage description

customer relationship management (crm) software, namely computer software for customer relationship management; computer software platform containing Read More

Classification Information

Class [009]
Customer relationship management (CRM) software, namely computer software for customer relationship management; computer software platform containing marketing automation tools, namely, computer software for use in generating streaming advertisements on the web sites of others, software for electronic communications within businesses and between businesses and their customers to allow customers to make inquiries and for business to address and respond to such inquiries, and software for tracking, collecting and analyzing customer data with respect to the physical locations, customer purchases and purchase patterns, responses to advertisements, customer socio-economic status, and other behavior data that provide insights for the planning, creation, implementation and assessment of marketing programs and campaigns; business intelligence software, namely, computer software for designing and creating marketing campaigns for others, computer software for managing customer inquiries and communications; computer software for use in conducting marketing campaigns and predicting and assessing their success, and computer software to generate text messaging, push notification text messages, location-based text messages, in-app text messages, and email, for promoting, advertising, and marketing the goods and services of others; computer software for collecting, managing, analyzing, and displaying data collected from user's online browsing history on websites, user's digital and electronic correspondence, namely, e-mails, text messages, voice messages, and user's social media interactions for use in customer relationship management (CRM), sales promotion, and developing marketing campaigns; computer software for use in creating and sending multichannel messages, namely, text messaging, push notification text messages, location-based text messages, in-app text messages, and email, for promoting, advertising, and marketing the goods and services of others; computer software consisting of a content management system (CMS), namely, computer software for creating searchable databases, computer software for creating, sending and receiving e-mail, and other text messages, namely, push notification text messages, location-based text messages and in-app text messages; computer software for use in creating and designing web advertisements and computer software for use in generating advertisements; computer software for facilitating communications between owners and customers, namely, computer software for managing retail store customer accounts, computer software providing marketing services in the form of compiling customer specific databases for others, and computer software for organizing and managing customer loyalty programs for others; computer software for managing customer inquiries and communications; computer software for creating and managing customized content for personalized user news articles feeds

Classification kind code

11

Class [035]
Business consulting, information and marketing services, namely, business administration and management consultancy, providing business marketing information for others, providing business information in the field of social media, and business marketing consultancy services; business marketing consulting services; consulting services in the field of internet marketing; direct marketing consulting services; promotion and marketing services and related consulting, namely, developing, implementing and assessing promotional campaigns for others and direct marketing of the goods and services of others; providing marketing consulting in the field of social media; providing mobile marketing services, namely, developing, implementing and assessing promotional campaigns for others and direct marketing of the goods and services of others

Classification kind code

11

Class [038]
Telecommunication services, namely, communication by mobile telephone, digital text messaging, email services, and interactive teletext and videotext services; telecommunications services namely, text messaging, push notification text messages, location-based text messages, in-app text messages, email, and SMS messages

Classification kind code

11

Class [042]
Technology consulting and support services, namely, providing information on computer technology and programming; providing temporary use of online non-downloadable software, namely, computer software for use in creating and sending multichannel messages, namely, text messaging, push notification text messages, location-based text messages, in-app text messages, and email, for promoting, advertising, and marketing the goods and services of others for the purpose of electronically collecting and compiling customer data for the automation of marketing the goods and services of others, and software for customer relationship management for analysis for customer data; business intelligence services provided via software, namely, non-downloadable online software for marketing automation tools, namely software for designing and creating marketing campaigns for others, software for managing customer inquiries and communications; software for use in implementing marketing campaigns and predicting and assessing their success, and software to generate text messaging, push notification text messages, location-based text messages, in-app text messages, and email, for promoting, advertising, and marketing the goods and services of others; business intelligence services provided via software, namely non-downloadable online software for polls and automatic multi-channel messaging, namely software for designing and creating marketing campaigns for others, software for managing customer inquiries and interactions with customer support, software for use in implementing marketing campaigns and predicting and assessing their success, and software to generate text messaging, push notification text messages, location-based text messages, inapp text messages, and email, for promoting, advertising, and marketing the goods and services of others; hosting a website featuring temporary use of non-downloadable software for data collection, data management, data analytics, and data visualization in the fields of marketing and sales promotion; building and maintaining a website featuring temporary use of non-downloadable software for data collection, data management, data analytics, and data visualization in the fields of marketing and sales promotion; hosting a website featuring non-downloadable software for content management of mobile applications, namely, software for creating searchable databases, software for creating, sending and receiving e-mail, and other text messages, namely, push notification text messages, location-based text messages, and in-app text messages, software for use in creating and designing web advertisements and software for use in generating advertisements; building and maintaining a website featuring non-downloadable software for content management of mobile applications, namely, software for creating searchable databases, software for creating, sending and receiving e-mail, and other text messages, namely, push notification text messages, location-based text messages and in-app text messages, software for use in creating and designing web advertisements and software for use in generating advertisements; hosting a website featuring nondownloadable software for collecting, managing and analyzing market research information obtained from social networks; building and maintaining a website featuring non-downloadable software for collecting, managing and analyzing market research information obtained from social networks; hosting of websites featuring non-downloadable software for soliciting, gathering, categorizing, analyzing and sharing customer feedback; providing an online non-downloadable software platform and associated non-downloadable software tools for collecting, managing and analyzing market research information obtained from business databases and social networks for use in conducting opinion polls and surveys; software development services; website design and development for others; consulting in the field of computer technology and programming; consulting in the field of mobile phone, digital text messaging and email technology; consulting services in the field of software as a service (SAAS); consulting services in the fields of computerized database management for businesses and for customer communications and marketing; consulting services for the design and development of computer systems, networks, programs for businesses; software development consulting; data mining, namely, development and creation of computer programmes for data processing and computer programming services for commercial analysis and reporting; information security services, namely, computer network and Internet security consultancy

Classification kind code

11

Class [045]
Social networking services and social network consulting services

Classification kind code

11

Mark Details

Serial Number

1883385

Mark Type

Trademark

Legal History

Show more

Action TakenStatus
Submitted for opposition 23
on 18th Jan 2021		Default Removed
Submitted for opposition 15
on 18th Jan 2021		Correspondence Created
Submitted for opposition 18
on 8th Sept 2020		Extension of Time Refused
Submitted for opposition 12
on 31st Dec 2019		Extension of Time
Submitted for opposition 67
on 11th Sept 2019		Agent Name Changed
Submitted for opposition 22
on 12th Jul 2019		Search Recorded
Submitted for opposition 20
on 12th Jul 2019		Examiner's First Report
Submitted for opposition 31
on 21st Feb 2018		Formalized
Submitted for opposition 1
on 16th Feb 2018		Created
Submitted for opposition 30
on 15th Feb 2018		Filed