Trademarkia Logo

Canada

C$
Trademark Search in Canada
BRAZE. BE ABSOLUTELY ENGAGING.

View On IC.GC.CA

BRAZE. BE ABSOLUTELY ENGAGING.
SEARCHED

on 19 Mar 2025

Last Applicant/ Owned by

Braze, Inc.

63 Madison Building,28 East 28th Street, Floor 13New York NY 10016

US

Serial Number

2354632 filed on 19th Jan 2024

Correspondent Address

SMART & BIGGAR LP

550 Burrard Street, Suite 1900Vancouver

BRITISH COLUMBIA

CA

V6C3A8

BRAZE. BE ABSOLUTELY ENGAGING.

Trademark usage description

customer relationship management (crm) software; computer software platform for marketing automation tools, namely, application programming interface Read More

Classification Information

Class [009]
Customer relationship management (CRM) software; computer software platform for marketing automation tools, namely, application programming interface (API) software and software development kits (sdks) that collect and analyze customer data and enable the customer to send marketing messages to consumers across multiple channels and transactional messages for marketing, data analytics, and customer support; business intelligence software, namely, computer software for marketing automation and customer relationship management (CRM) for use in creating and assessing marketing campaigns and marketing programs, for use in enabling integration marketing programs and marketing program assessment data with machine learning and predictive technology programs, and for sending messages, questionnaires and polls via push notifications, location-based messaging, text messaging, in-app messages, and email for purposes of customer engagement and feedback; computer software for data collection, data management, data analytics, and data visualization, and enabling actionable data insights that provide a single view of each customer; computer software for use in creating and sending multi-channel messages, such as push notifications, location-based messaging, text messaging, in-app messages, and email, for promoting, advertising, and marketing the goods and services of others; computer software for data collection and analysis; computer software for transmitting electronic messages; computer software for soliciting customer feedback and collection and analysis of feedback data; computer software for use in developing marketing materials and marketing and advertising campaigns; computer software for use in managing online website content; computer software for use in conducting opinion polls and surveys; computer software for creating and managing news feeds.

Classification kind code

12

Class [035]
Business consulting, information and marketing services; business marketing consulting services; consulting services in the field of internet marketing; direct marketing consulting services; marketing consulting; promotion and marketing services and related consulting; providing marketing consulting in the field of social media; providing mobile marketing services.

Classification kind code

12

Class [038]
Telecommunications services, namely, electronic transmission of communications in the nature of push notifications, location based messaging, text messaging, in-app messages, email, web browser messages and push notifications, news feed cards and sms messages; electronic messaging; multi-channel advertising messaging, namely, electronic transmission of push notifications, location-based messaging, text messaging, in-app messages, email, web browser messages and push notifications, news feed cards and sms messages.

Classification kind code

12

Class [042]
Providing temporary use of online non-downloadable software that collects and compiles customer data for use in developing marketing automation tools in the nature of push notifications, location-based messaging, text messaging, in-app messages and email for the purpose of marketing the goods and services of others, and for use in data analytics, data analysis for customer segmentation, and customer relationship management (CRM); providing online non-downloadable business intelligence software for use in developing marketing automation tools in the nature of push notifications, location-based messaging, text messaging, in-app messages and email for purposes of creating and managing marketing and customer relationship campaigns; providing online non-downloadable business intelligence software for use in conducting consumer opinion polls, for use in sending automatic multichannel messaging in the nature of push notifications, location based messaging, text messaging, in-app messages, and email, for use in analyzing customer engagement response forms and customer feedback; providing non-downloadable online software for use in managing customer service messaging systems; providing temporary use of non-downloadable software for data collection, data management, data analytics, and data visualization via a website; providing an online non-downloadable software platform and associated non-downloadable software tools for use in conducting opinion polls and surveys; software technology consulting; software development services; technical support services, namely, troubleshooting computer software problems; and data mining.

Classification kind code

12

Mark Details

Serial Number

2354632

Mark Type

Trademark

Legal History

Action TakenStatus
Submitted for opposition 22
on 19th Mar 2025		Search Recorded
Submitted for opposition 20
on 19th Mar 2025		Examiner's First Report
Submitted for opposition 223
on 19th Mar 2025		Total Provisional Refusal
Submitted for opposition 135
on 9th Jan 2025		Amendment to Application
Submitted for opposition 48
on 7th Nov 2024		Agent Changed
Submitted for opposition 257
on 10th Oct 2024		Designation Notification - Madrid Protocol
Submitted for opposition 1
on 9th Oct 2024		Created
Submitted for opposition 31
on 9th Oct 2024		Formalized
Submitted for opposition 30
on 19th Jan 2024		Filed
Submitted for opposition 228
on 19th Jan 2024		International Registration