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ECHO LOOK

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ECHO LOOK
REGISTERED

on 2 Feb 2022

Last Applicant/ Owned by

AMAZON TECHNOLOGIES INC.

410 Terry Ave NSeattle, Washington 98109

US

Serial Number

1850262 filed on 31st Jul 2017

Registration Number

TMA1119206 registered on 2th Feb 2022

Registration expiry Date

2th Feb 2032

Correspondent Address

CLARK WILSON LLP

900 - 885 WEST GEORGIA STREETVANCOUVER

BRITISH COLUMBIA

CA

V6C3H1

ECHO LOOK

Trademark usage description

cash registers; calculators; computers; computer software for personal shopping, fashion consultancy and personal styling services, namely, software t Read More

Classification Information

Class [009]
Cash registers; calculators; computers; computer software for personal shopping, fashion consultancy and personal styling services, namely, software that provides recommendations regarding clothing, fashion and fashion accessories for purchase based on user inputs, user preferences, user purchasing history and user fashion history as established by previously worn clothing and fashion accessories; portable electronic devices, namely, smart audio speakers and smart cameras with virtual personal assistant capabilities, for receiving, transmitting and reading text, images and sound through wireless internet access; remote electrical controllers for recording devices, namely smart audio speakers and smart cameras with virtual personal assistant capabilities; remote controls for cameras and video recorders; digital audio players, namely MP3 players, MP4 players, CD players, smart audio speakers, and computer hardware for streaming music and audio clips; audio recorders, namely personal digital voice recorders, MP3 recorders, MP4 recorders, and smart audio speakers; digital video players, namely DVD players, and computer hardware for streaming movies, television shows and video clips; portable apparatus, namely smart audio speakers and smart cameras with virtual personal assistant capabilities, for recording and reproduction of sound, images and video; electronic instructional and teaching apparatus and instruments, namely, a smart camera and smart audio speaker for fashion advice and education; wireless communication devices for voice, data, or image transmission, namely mobile phones, smart phones, tablet computers, electronic book readers, and personal digital assistants; cameras; digital cameras; computer software for voice recognition to facilitate the transmission of voice and data, for use with computers and smart home devices with a hands-free camera and video camera, LED lights, microphone, and audio speakers; computer software for use in displaying and manipulating graphic images, text, photographs, illustrations, digital animation, video clips, film footage and digital audio clips and digital music files, and for engaging in social networking online; computer programs for accessing, browsing and searching online databases; computer hardware and software for providing integrated telephone communication with computerized global information networks; personal stereo speaker apparatus; microphones; software for optical character recognition; voice recognition software; electronic mail and messaging software; computer software for formatting and converting content, namely text, graphic images, photographs, illustrations, music, digital audio clips, digital animation, video clips, film footage, literary works, and electronic publications in the field of fashion into a format compatible with portable electronic devices and computers; computer software enabling content, namely text, graphic images, photographs, illustrations, music, digital audio clips, digital animation, video clips, film footage, literary works, and electronic publications in the field of fashion to be downloaded to and accessed on a computer or other portable consumer electronic device; downloadable software in the nature of a mobile application for computers or other portable consumer electronic devices for personal shopping, fashion consultancy, and personal styling services, namely, software that provides recommendations regarding clothing, fashion, and fashion accessories for purchase based on user inputs, user preferences, user purchasing history, and user fashion history as established by previously worn clothing and fashion accessories; computer software for transmitting and sharing texts, photographs, digital still images and moving pictures, digital audio clips and music via the Internet

Classification kind code

11

Class [035]
Advertising the goods and services of others; business management; business administration; providing directories for telephone numbers, business addresses, electronic mail addresses, network home page addresses, addresses and telephone number of people, places, and organizations; computerized database management; computerized file management; computer services, namely creating global computer network-based indexes of information, websites and resources for others in the fields of personal shopping, fashion consulting, and personal styling; order fulfillment services namely intake and processing of online retail orders for clothing, footwear and headgear; providing information regarding consumer products selected by users for the purpose of assisting with the selection of those products to meet the consumer's needs; on-line retail department store services featuring a wide variety of consumer goods of others; retail department store services featuring a wide variety of consumer goods of others; on-line retail store services featuring clothing, footwear and headgear; retail store services featuring clothing, footwear and headgear; providing access to online databases featuring business and telephone directory information; providing directories for telephone numbers, business addresses, electronic mail addresses, network home page addresses, addresses and telephone number of people, places, and organizations; hosting, scaling and maintaining online databases for others

Classification kind code

11

Class [038]
Telecommunications, namely, providing telecommunications connections to the Internet to users of smart audio speakers and smart cameras with virtual personal assistant capabilities, for electronically transmitting, accessing, receiving, uploading, downloading, encoding, decoding, streaming, broadcasting, sharing, displaying, formatting, manipulating, organizing, book marking, tagging, storing, caching, and transferring voice, music, digital audio clips, graphic images, illustrations books, photos, text, digital animation, video clips, film footage, literary works, and other electronic works, namely publications, periodicals, books, magazines, newsletters, brochures, booklets, pamphlets, manuals, journals and catalogues, all in the field of fashion; telecommunications services, namely, electronic transmission of streamed and downloadable audio files, namely music and audio books, via computer networks and the Internet; providing on-line electronic bulletin boards for the transmission of messages among computer users in the field of consumer product information; delivery of messages by electronic transmission, namely wireless digital messaging services; telecommunication services, namely, electronic transmission of streamed and downloadable voice and digital audio clips via computer networks and the Internet; wireless broadband communication services, namely enabling the wireless transmittal of user selected content, namely text, digital still images and moving pictures, music, audio books, movies, television shows, video games, literary works, computer graphics, and electronic works, namely publications, periodicals, books, magazines, newsletters, brochures, booklets, pamphlets, manuals, journals and catalogues to and from a computer or other portable consumer electronic devices, via the internet; text and numeric digital wireless messaging services providing access to an interactive database for transmission of messages among computer users and subscribers; electronic transmission of information and data, namely text messaging services, numerical wireless digital messaging services; audio broadcasting of music and radio programs; electronic transmission of educational and entertainment data in the field of fashion via computer networks and the Internet; providing access to an interactive database for transmission of messages among computer users and subscribers in the fields of personal shopping, fashion consultancy and personal styling; providing access to online databases in the fields of personal shopping, fashion consultancy and personal styling; providing access to websites on the Internet featuring blogs and information about current events; providing access to the Internet for connecting users to on-line reference materials in the fields of personal shopping, fashion consultancy and personal styling; telecommunication services, namely transmission of podcasts and webcasts in the fields of personal shopping, fashion consultancy and personal styling; providing an online network environment featuring software that enables users to access and share content, namely text, graphic images, photographs, illustrations, music, digital audio clips, digital animation, video clips, film footage, literary works, data, files, documents and electronic publications all in the fields of personal shopping, fashion consultancy and personal styling; providing telecommunication connectivity services for the transfer of images, messages, music, digital audio clips, graphic images, photographs, illustrations, digital animation, video clips, film footage and multimedia presentations, all in the fields of personal shopping, fashion consultancy and personal styling to electronic book readers, mobile phones, smartphones, portable electronic devices, portable digital devices, tablets and computers via the Internet; streaming of audio, visual and audiovisual material, namely music, movies, television shows, news, sports, photographs and digital photographs, digital still images and moving pictures via the Internet and electronic computer networks; providing online Internet chat rooms for the transmission of photos, videos, text, data, images and other electronic works among computer users; providing on-line Internet forums for transmission of photos, videos, text, data, images and other electronic works among computer users in the fields of personal shopping, fashion consultancy and personal styling; providing access to a website featuring an online community for transmission of photos, videos, text, data, images and other electronic works among computer users in the fields of personal shopping, fashion consultancy and personal styling; provision of information, consultancy and advisory services in the fields of streaming, broadcasting of music and radio programs, and the provision of telecommunications connections to the Internet to third parties; provision of information, consultancy and advisory services in the field of the provision of telecommunications services to third parties, namely, electronic transmission of streamed and downloadable audio files, namely music and audio books, via computer networks and the Internet; provision of information, consultancy and advisory services in the field of the provision of telecommunications services to third parties, namely, providing on-line electronic bulletin boards for the transmission of messages among computer users in the field of consumer product information; provision of information, consultancy and advisory services in the field of the provision of telecommunications services to third parties, namely, wireless digital messaging services; provision of information, consultancy and advisory services in the field of the provision of telecommunications services to third parties, namely, electronic transmission of streamed and downloadable voice and digital audio clips via computer networks and the Internet; provision of information, consultancy and advisory services in the field of the provision of telecommunications services to third parties, namely, enabling the wireless transmittal of user selected content, namely text, digital still images and moving pictures, music, audio books, movies, television shows, video games, literary works, computer graphics, and electronic works, namely publications, periodicals, books, magazines, newsletters, brochures, booklets, pamphlets, manuals, journals and catalogues to and from a computer or other portable consumer electronic devices, via the internet; provision of information, consultancy and advisory services in the field of the provision of telecommunications services to third parties, namely, text and numeric digital wireless messaging services; provision of information, consultancy and advisory services in the field of the provision of telecommunications services to third parties, namely, providing access to an interactive database for transmission of messages among computer users and subscribers; provision of information, consultancy and advisory services in the field of the provision of telecommunications services to third parties, namely, text messaging services, numerical wireless digital messaging services; provision of information, consultancy and advisory services in the field of the provision of telecommunications services to third parties, namely, electronic transmission of educational and entertainment data in the field of fashion via computer networks and the Internet; provision of information, consultancy and advisory services in the field of the provision of telecommunications services to third parties, namely, providing access to an interactive database for transmission of messages among computer users and subscribers in the fields of personal shopping, fashion consultancy and personal styling; provision of information, consultancy and advisory services in the field of the provision of telecommunications services to third parties, namely, providing access to online databases in the fields of personal shopping, fashion consultancy and personal styling; provision of information, consultancy and advisory services in the field of the provision of telecommunications services to third parties, namely, providing access to websites on the Internet featuring blogs and information about current events; provision of information, consultancy and advisory services in the field of the provision of telecommunications services to third parties, namely, providing access to the Internet for connecting users to on-line reference materials in the fields of personal shopping, fashion consultancy and personal styling; provision of information, consultancy and advisory services in the field of the provision of telecommunications services to third parties, namely, transmission of podcasts and webcasts in the fields of personal shopping, fashion consultancy and personal styling; provision of information, consultancy and advisory services in the field of the provision of telecommunications services to third parties, namely, providing an online network environment featuring software that enables users to access and share content, namely text, graphic images, photographs, illustrations, music, digital audio clips, digital animation, video clips, film footage, literary works, data, files, documents and electronic publications all in the fields of personal shopping, fashion consultancy and personal styling; provision of information, consultancy and advisory services in the field of the provision of telecommunications services to third parties, namely, providing telecommunication connectivity services for the transfer of images, messages, music, digital audio clips, graphic images, photographs, illustrations, digital animation, video clips, film footage and multimedia presentations, all in the fields of personal shopping, fashion consultancy and personal styling to electronic book readers, mobile phones, smartphones, portable electronic devices, portable digital devices, tablets and computers; provision of information, consultancy and advisory services in the field of the provision of telecommunications services to third parties, namely, streaming of audio, visual and audiovisual material, namely music, movies, television shows, news, sports, photographs and digital photographs, digital still images and moving pictures via the Internet and electronic computer networks; provision of information, consultancy and advisory services in the field of the provision of telecommunications services to third parties, namely, providing online Internet chat rooms for the transmission of photos, videos, text, data, images and other electronic works among computer users; provision of information, consultancy and advisory services in the field of the provision of telecommunications services to third parties, namely, providing on-line Internet forums for transmission of photos, videos, text, data, images and other electronic works among computer users in the fields of personal shopping, fashion consultancy and personal styling; provision of information, consultancy and advisory services in the field of the provision of telecommunications services to third parties, namely, providing a website featuring an online community for transmission of photos, videos, text, data, images and other electronic works among computer users in the fields of personal shopping, fashion consultancy and personal styling; electronic transmission of voice, e-mails and digital photographs, digital still images and moving pictures through a global communications network

Classification kind code

11

Class [041]
Education and entertainment

Comment text

CIPO Classification Code

Classification kind code

Nice

Class [042]
Scientific and technological services, namely Software as a Service (SaaS) for controlling voice controlled information devices, namely, cloud-connected and voice-controlled smart audio speakers and smart cameras with virtual personal assistant capabilities; design and development of computer hardware and software; computer services, namely remote hosting of computer operating systems and computer software applications through the Internet; application service provider (ASP), namely hosting computer operating programs and computer software applications of others through the internet; providing access to virtual computer desktops accessible via the internet; providing software, non-downloadable, accessible over a global computer network, for managing computer applications; constructing an internet platform for electronic commerce, namely software as a service (SaaS) services featuring e-commerce computer software platforms for allowing users to perform electronic business transactions via a global computer network; designing, managing and monitoring on-line forums for discussion; creating electronically stored web pages for on-line services and the internet; data warehousing for third parties, namely the collection and management of corporate data and information derived from operational systems and external data sources for purposes of making and supporting business decisions; maintenance of web sites for third parties; data elaboration for third parties, namely adding user data gathered from smart audio speakers and smart cameras with virtual personal assistant capabilities to existing datasets of user-generated and user-specified data to amplify findings contained in the original dataset to discern otherwise unavailable insights; managing web sites for others; rental of web servers; web site maintenance, creation and hosting services; application service provider, namely, providing, hosting, managing, developing and maintaining applications, software, websites and databases in the fields of ecommerce, online payments, order queuing, website design, data storage, shared computing capacity scaling, messaging services and calculation of website ranking based on user traffic; computer programming; hardware, software and computer system design; editing, updating, maintenance and support services for software and computer systems; computer services, namely, providing search engines for obtaining general interest information; hosting an interactive database for transmission of messages among computer users and subscribers; providing on-line non-downloadable internet browser software; computer hardware and software consultation and design; mobile computer and mobile communications device hardware and software consultation and design; web hosting on the Internet of third party digital content, namely photos, text, data, images, web sites and other electronic works of others; providing search engines for the Internet; computer services, namely, interactive web hosting services which allow users to publish and share their own photos, text, data, and images online; computer services, namely, creating virtual communities for users to participate in discussions, obtain feedback, form virtual communities, and engage in social networking; computer software installation and maintenance; providing technical information in the field of computer software and hardware via a website; document data transfer from one computer format to another; web hosting of digital content on global computer networks, wireless networks, and electronic communications networks; providing temporary use of online non-downloadable computer software to enable users to access and download computer software; cloud computing featuring software for use in database management; cloud hosting of electronic databases; application service provider (ASP) featuring software for use in database management; platform as a service (PAAS) featuring computer software platforms for use in database management; software as a service (SAAS) services featuring software for use in database management; computer services, namely, providing database servers of variable capacity to others; providing a web site featuring non downloadable software for database management; computer services, namely remote hosting of operating systems and computer applications; providing hosted operating systems and computer applications through the internet; hosting a website that gives users the ability to review various print, photographic, graphic image, music, and digital audio clips and utilize a custom template to provide input, likes, dislikes, edits, changes, modifications, opinions, suggestions, and comments and engage in social, business and community networking; computer services, namely, creating an on-line community for registered users to participate in discussions, get feedback from their peers, form virtual communities, and engage in social networking all in the field of entertainment and the entertainment industry; providing temporary use of on-line non-downloadable software and applications for accessing streaming music, digital audio clips, games, social networks, text files and digital multimedia presentations; cloud computing provider services, namely providing temporary use of on-line non-downloadable cloud computing software for use in the general storage of electronic data; provision of information, consultancy and advisory services in the field of the development, management, maintenance and support of computer hardware and computer software

Classification kind code

11

Class [045]
Legal services; online social networking services; online social networking services in the field of entertainment; social networking services in the field of entertainment provided via websites on electronic communications networks; providing on-line computer databases and on-line searchable databases in the field of social networking; providing a social networking website for entertainment purposes; providing social networking services for purposes of commentary, comparison, collaboration, consultation, advice, discussion, research, information sharing, indexing, information location, entertainment, all in the field of fashion; personal shopping for others; personal fashion consulting services; providing online computer databases and online searchable databases in the field of social networking all in the field of fashion; providing an on-line searchable database featuring digital audio clips, digital video clips, film footage and digital animation gathered from smart audio speakers and smart cameras with virtual personal assistant capabilities, all in the field of on-line social networking via the Internet, telecommunications networks and wireless telecommunications networks

Classification kind code

11

Mark Details

Serial Number

1850262

Mark Type

Trademark

Legal History

Show more

Action TakenStatus
Submitted for opposition 26
on 18th Mar 2021		Approved
Submitted for opposition 15
on 24th Aug 2020		Correspondence Created
Submitted for opposition 15
on 7th Nov 2019		Correspondence Created
Submitted for opposition 15
on 17th Apr 2019		Correspondence Created
Submitted for opposition 22
on 28th Aug 2018		Search Recorded
Submitted for opposition 20
on 28th Aug 2018		Examiner's First Report
Submitted for opposition 135
on 19th Feb 2018		Amendment to Application
Submitted for opposition 31
on 4th Aug 2017		Formalized
Submitted for opposition 1
on 1st Aug 2017		Created
Submitted for opposition 30
on 31st Jul 2017		Filed