ETAM

Trademark usage description

computer software, namely, maintaining and providing third party access to databases containing information on television programming, advertising and Read More

Classification Information

Class [009]
Computer software, namely, maintaining and providing third party access to databases containing information on television programming, advertising and media research information, demographic information, and television rating information; software for use in collecting information about the transmission and reception of signals and their content delivered via over-the-air broadcast, cable, satellite, and a global computer network, and the listening, viewing, and usage habits of signal receiving audiences;

Classification kind code

Class [035]
Audience rating determination for television broadcasts; reports containing data and information namely programming, advertising and media research information, demographic information, media rating information, Internet and/or computer usage information, and product purchase and usage information; measurement of circulation, coverage and audience of all types of advertising on television; market research services, namely, media research services relating to the listening, viewing and usage habits of persons who may receive television programming content being measured by a variety of means namely over the air transmission, cable, satellite, mobile internet, fixed internet; collecting, analyzing and providing information about characteristics of audiences of television programming content, including programming rating reports, media research relating to audience use and viewing of commercials and programming regardless of signal transmission means and/or receiving means, and demographic data regarding the content receiving audiences; market research services namely collecting and analyzing information about television and cable media content and providing such information and access to such information to third parties; providing a methodology to third parties for the geographic, demographic and socioeconomic visualization and analysis of audience data for television and cable and its demographic characteristics.

Classification kind code

Class [042]
Online tool for the analysis of geographic and demographic characteristics, socioeconomic visualization, consumer behaviour and television ratings; Maintaining and providing third party access to databases containing information on programming, advertising, demographic, television ratings and consumer behaviour.

Classification kind code

Mark Details

Serial Number

2042400

Mark Type

Trademark

Legal History

Action Taken	Status
Submitted for opposition 22 on 13^th Aug 2024	Search Recorded
Submitted for opposition 20 on 13^th Aug 2024	Examiner's First Report
Submitted for opposition 287 on 17^th Jun 2022	Pre-Assessment Letter Sent
Submitted for opposition 30 on 28^th Jul 2020	Filed
Submitted for opposition 1 on 28^th Jul 2020	Created
Submitted for opposition 31 on 28^th Jul 2020	Formalized