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LEXER

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LEXER
SEARCHED

on 11 Dec 2024

Last Applicant/ Owned by

Lexer Pty Ltd

80-86 Inkerman StSt Kilda VIC 3182

AU

Serial Number

2277152 filed on 31st May 2023

LEXER

Trademark usage description

software, downloadable software, cloud-based software and software in the nature of a mobile application for data analysis, data integration, automati Read More

Classification Information

Class [009]
Software, downloadable software, cloud-based software and software in the nature of a mobile application for data analysis, data integration, automation, consolidation and customisation of consumer insights in the field of marketing and retail; software, downloadable software, downloadable cloud-based software, and software in the nature of a mobile application for managing, storing, analysing, securing, testing, and authenticating data, business data, customer data, data analytics, databases, customer interactions and information, use in customer data platform (CDP), customer relationship management (CRM), marketing automation, sales automation, sales performance management, customer service and support, customisable marketing and advertising, managing online content, deploying customised interactive content, optimisation of online websites for third parties for marketing purposes, predictive analytics, big data and business data analysis and visualisation, complex event processing, machine learning, artificial intelligence, providing automated solutions to enable organisations to integrate disparate data and translate and structure that data into actionable insights, creating searchable databases of information and data, security and authentication, social media management and publication, data storage, collaboration, e-commerce, and software and application development, programming, and implementation; software, downloadable software, downloadable cloud-based software, and software in the nature of a mobile application for integration of computer systems, applications, data and databases; software, downloadable software, downloadable cloud-based software, and software in the nature of a mobile application for creation and connectivity to application programming interfaces (APIs), governance and management of web services, APIs and integration applications, development and deployment of integrations; software, downloadable software, downloadable cloud-based software, and software in the nature of a mobile application for in the fields of business, marketing, promotion, sales, customer service, data analytics, business intelligence, social media, software development tools, downloadable software development tools, software and downloadable software for developing, customising, and managing computer systems, mobile and computer software applications, websites, client interfaces, frameworks, and templates.

Classification kind code

12

Class [035]
Business monitoring and consulting services, namely, tracking web sites and applications of others to provide strategy, insight, marketing, sales, operation, product design, particularly specialising in the use of analytic and statistic models for the understanding and predicting of consumers, businesses, and market trends and actions; compilation and management of computerised databases and consulting services related thereto; business consultation services; business consultation services in the fields of business, marketing, promotion, customer relationship management, sales, customer service, data analytics, business intelligence, social media, e-commerce, and software and application development, programming, and implementation; business management services in the fields of customer relationship management (crm), marketing automation, sales automation, sales performance management, customer service and support, customisable marketing and advertising, managing online content, deploying customised interactive content, optimisation of online websites for third parties for marketing purposes, predictive analytics, big data and business data analysis and visualisation, complex event processing, machine learning, artificial intelligence, providing automated solutions to enable organisations to integrate disparate data and translate and structure that data into actionable insights, creating searchable databases of information and data, security and authentication, social media management and publication, data storage, collaboration, e-commerce, and software and application development, programming, and implementation; providing general information of interest in the fields of business, marketing, promotion, customer relationship management, sales, customer service, business data analytics, business intelligence, the use social media for marketing and customer relationship management, e-commerce, and business advisory services via a website; sales promotion (for others); marketing and advertising services; market research services; business and marketing data analytics services; monitoring of social network sites and online content for others, namely, monitoring and analysing of consumer opinions, consumer habits and the reputation of a brand among consumers for marketing purposes.

Classification kind code

12

Class [042]
Provision of an online non-downloadable software platform or software-as-a-service (Saas) services providing customer data platform (CDP) services, providing data analysis services, customisation of communications, and integration with other applications and data sources, for the purpose of marketing the goods and/or services of others, and facilitating the marketin g of the goods and/or services of others; provision of an online non-downloadable software platform or software-as-a-service (Saas) services facilitating the marketing of the goods and/or services of others, with said software platform being used for data analysis and insights customisation of communications, and integration with other applications and data sources; software as a service (SaaS) services featuring software for tagging, collecting, tracking, analysing, reporting, integrating, controlling, managing and sharing a wide variety of data and information in the field of digital and online advertising, marketing, and analytics, namely, analytics for the measurement, collection, analysis and reporting of Internet data, from various sources through a single interface; software as a service (SaaS), platform as a service (PaaS), and providing temporary use of non-downloadable software; software as a service (SaaS), platform as a service (PaaS), and providing temporary use of non-downloadable software for managing, storing, analysing, securing, testing, and authenticating data, business data, customer data, data analytics, databases, customer interactions and information; software as a service (SaaS), platform as a service (PaaS), and providing temporary use of non-downloadable software for use as a customer data platform (CDP), or in customer relationship management (CRM), marketing automation, sales automation, sales performance management, customer service and support, customisable marketing and advertising, managing online content, deploying customised interactive content, predictive analytics, big data and business data analysis and visualisation, complex event processing, machine learning, artificial intelligence, providing automated solutions to enable organisations to integrate disparate data and translate and structure that data into actionable insights, creating searchable databases of information and data, security and authentication, social media management, monitoring and publication, data storage, collaboration, e-commerce, and software and application development, programming, and implementation; software as a service (SaaS), platform as a service (PaaS), and providing temporary use of non-downloadable software for integration of computer systems, applications, data and databases; software as a service (SaaS), platform as a service (PaaS), and providing temporary use of non-downloadable software for creation and connectivity to application programming interfaces (APIs), governance and management of web services, APIs and integration applications, development and deployment of integrations; software as a service (SaaS), platform as a service (PaaS), and providing temporary use of non-downloadable software in the fields of business, marketing, promotion, sales, customer service, data analytics, business intelligence; provision of online non-downloadable software for developing, customising, and managing computer systems; advisory services relating to computer software; computer software advisory services; computer software consultancy; computer software development; computer software engineering; computer software programming services; computer support services (computer hardware, software and peripherals advisory and information services); computer support services (programming and software installation, repair and maintenance services); consultancy in the field of computer software; design and development of computer software; computer support services (programming and software installation, repair and maintenance services).

Classification kind code

12

Mark Details

Serial Number

2277152

Mark Type

Trademark

Legal History

Action TakenStatus
Submitted for opposition 22
on 11th Dec 2024		Search Recorded
Submitted for opposition 20
on 11th Dec 2024		Examiner's First Report
Submitted for opposition 223
on 11th Dec 2024		Total Provisional Refusal
Submitted for opposition 256
on 24th Jun 2024		Notification of Possible Opposition Sent
Submitted for opposition 257
on 24th Aug 2023		Designation Notification - Madrid Protocol
Submitted for opposition 31
on 24th Aug 2023		Formalized
Submitted for opposition 1
on 24th Aug 2023		Created
Submitted for opposition 228
on 31st May 2023		International Registration
Submitted for opposition 30
on 31st May 2023		Filed