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Canada

C$
SOLIMAR
ADVERTISED

on 24 Jan 2025

Last Applicant/ Owned by

The Trade Desk, Inc.

42 N. Chestnut StreetVentura CA 93001

US

Serial Number

2184936 filed on 28th Dec 2021

Registration Number

TMA1286097 registered on 24th Jan 2025

Registration expiry Date

28th Dec 2031

Correspondent Address

GOWLING WLG (CANADA) LLP

SUITE 2600, 160 ELGIN STREETOTTAWA

ONTARIO

CA

K1P1C3

SOLIMAR

Trademark usage description

digital advertising of the goods and services of others; advertising services, namely, placement and dissemination of advertising for others via an on Read More

Classification Information


Class [035]
Digital advertising of the goods and services of others; advertising services, namely, placement and dissemination of advertising for others via an on-line communications network; arranging and conducting digital advertising campaigns for the products and services of others in the nature of tracking, analyzing, and reporting on consumer data, demographics, and consumer behavioral information, computer network use and users for business purposes, and consumer responses to advertisements and promotional materials; digital advertising research services; advertising by transmission of online publicity for third parties through electronic communications networks; advertising the goods and services of others via electronic media and specifically the internet; dissemination of advertising for others via the internet; media research services, namely, providing information via an Internet-based database in the field of consumer audience viewership, advertising sales effectiveness, and selection of media to optimize sales results; none of the aforementioned services to include computer software for connecting computers and print devices and for composing, converting, routing, archiving, viewing, and managing print data streams, or computer software installation services


Classification kind code

11

Class [042]
Providing online non-downloadable software for tracking, managing, and optimizing advertising and promotional campaigns, and calculating return on investment in connection with the same; providing online non-downloadable software for tracking website traffic, e-commerce activity, customer loyalty, and sales conversion rates; providing online non-downloadable software for managing, collecting, monitoring and analyzing blog and website traffic, user preferences and links in real time; computer service, namely, acting as a software-as-a-service provider (SaaS) in the field of digital media measurement, website audience analysis and advertising optimization to host software that manages, monitors, tracks, and optimizes the performance and effectiveness of online marketing campaigns; software as a service (SAAS) services, namely, services featuring software for tracking, managing, and optimizing advertising and promotional campaigns, and calculating return on investment in connection with the same; software as a service (SAAS) services, namely, services featuring software for tracking website traffic, e-commerce activity, customer loyalty, and sales conversion rates; software as a service (SAAS) services, namely, services featuring software for managing, collecting, monitoring and analyzing blog and website traffic, user preferences and links in real time; none of the aforementioned services to include computer software for connecting computers and print devices and for composing, converting, routing, archiving, viewing, and managing print data streams, or computer software installation services.


Classification kind code

11

Mark Details


Serial Number

2184936

Mark Type

Trademark

Legal History


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Action TakenStatus
Submitted for opposition 22
on 24th Aug 2023
Search Recorded
Submitted for opposition 20
on 24th Aug 2023
Examiner's First Report
Submitted for opposition 223
on 24th Aug 2023
Total Provisional Refusal
Submitted for opposition 256
on 13th Mar 2023
Notification of Possible Opposition Sent
Submitted for opposition 48
on 25th May 2022
Agent Changed
Submitted for opposition 257
on 12th May 2022
Designation Notification - Madrid Protocol
Submitted for opposition 31
on 11th May 2022
Formalized
Submitted for opposition 1
on 11th May 2022
Created
Submitted for opposition 228
on 28th Dec 2021
International Registration
Submitted for opposition 30
on 28th Dec 2021
Filed