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THE TRADE DESK DESIGN

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THE TRADE DESK DESIGN
REGISTERED

on 17 Apr 2019

Last Applicant/ Owned by

THE TRADE DESK INC.

505 Poli Street, 5th FloorVentura, CA 93001

US

Serial Number

1828575 filed on 21st Mar 2017

Registration Number

TMA1019634 registered on 17th Apr 2019

Registration expiry Date

17th Apr 2034

Correspondent Address

GOWLING WLG (CANADA) LLP

SUITE 2600, 160 ELGIN STREETOTTAWA

ONTARIO

CA

K1P1C3

THE TRADE DESK DESIGN

Trademark usage description

advertising services, namely, placement and dissemination of advertising for others via an on-line communications network; business marketing consulti Read More

Vienna Information

15 . 9 . 1

Electrical equipmentMatériel électrique

15 . 9 . 11

SwitchesInterrupteurs

24 . 15 . 1

One arrowUne flèche

24 . 15 . 13

Arrows forming a circle, an arc of a circle or a ringFlèches formant un cercle, un arc de cercle ou un anneau

Classification Information

Class [035]
Advertising services, namely, placement and dissemination of advertising for others via an on-line communications network; business marketing consulting services; consulting services provided to third parties in the fields of advertising and media strategies via an on-line communications network; providing advertising campaign management services in the nature of tracking, analyzing, and reporting on consumer data, demographics, and consumer behavioral information, computer network use and users for business purposes, and consumer responses to advertisements and promotional materials; management and compilation of computerized databases, namely, creating and managing customer lists and customer data in a computer database for others; conducting market research and consumer research; consumer purchase and behavior research services; advertising research services; advertising the goods and services of others; Advertising services for others, namely, developing and purchasing online advertising for others; Tracking, analyzing and reporting data in the field of the volume and impact of advertising; Tracking, analyzing and reporting data in the field of consumer research, consumer buying habits and consumer preferences; Advertising the goods and services of others by distributing advertising materials through a variety of methods; advertising by transmission of online publicity for third parties through electronic communications networks; advertising the goods and services of others via the internet; dissemination of advertising for others via the internet; mediation of advertising; consumer research services to determine the audience affected by advertisements; media research services, namely, providing an Internet-based database in the field of consumer audience viewership, advertising sales effectiveness, and selection of media to optimize sales results

Classification kind code

11

Class [036]
Insurance and financial

Comment text

CIPO Classification Code

Classification kind code

Nice

Class [042]
Providing online non-downloadable software for tracking, managing, and optimizing advertising and promotional campaigns, and calculating return on investment in connection with the same; providing online non-downloadable software for tracking website traffic, e-commerce activity, customer loyalty, and sales conversion rates; providing online non-downloadable software for managing, collecting, monitoring and analyzing web, blog and other online site traffic, user preferences and links in real time; design and development services for others of software for managing, collecting, monitoring and analyzing web, blog and other online site traffic, user preferences and links; computer service, namely, acting as a software-as-a-service provider (SaaS) in the field of digital media measurement, website audience analysis and advertising optimization to host software that manages, monitors, tracks, and optimizes the performance and effectiveness of online and offline marketing campaigns; computer service, namely, acting as a software-as-a-service provider (SaaS) in the field of web analytics to host software that collects, manages, integrates, analyzes, monitors, and tracks the performance of websites through web user behavior

Classification kind code

11

Mark Details

Serial Number

1828575

Mark Type

Trademark

Legal History

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Action TakenStatus
Submitted for opposition 50
on 5th Apr 2019		Allowed
Submitted for opposition 51
on 5th Apr 2019		Allowance Notice Sent
Submitted for opposition 42
on 19th Dec 2018		Advertised
Submitted for opposition 26
on 29th Nov 2018		Approved
Submitted for opposition 27
on 11th Oct 2018		Approval Notice Sent
Submitted for opposition 22
on 26th Feb 2018		Search Recorded
Submitted for opposition 20
on 26th Feb 2018		Examiner's First Report
Submitted for opposition 31
on 28th Mar 2017		Formalized
Submitted for opposition 1
on 22nd Mar 2017		Created
Submitted for opposition 30
on 21st Mar 2017		Filed