UPTEMPO

Trademark usage description

software for optimizing marketing operations, namely, software modules for all areas of marketing, namely, digital asset management, budgeting, market Read More

Classification Information

Class [009]
Software for optimizing marketing operations, namely, software modules for all areas of marketing, namely, digital asset management, budgeting, marketing planning including resource capacity and marketing implementation and approval workflows; Computer software platform for use in optimizing marketing processes; Downloadable software to be used in the field of marketing, advertising, branding, consulting, business management, promotions, digital asset management, financial management of marketing and advertising campaigns, and work and resource management services; Downloadable marketing performance management software including attribution models, namely, solutions for marketing planning, budgeting, and analytics focused on businesses; Downloadable marketing performance management software for use by marketing organizations or agencies and businesses to plan, budget and analyze the allocation and performance of marketing investments, content and resources.

Classification kind code

Class [035]
Business consulting services relating to the integration of the areas of business process technology change management; Business management services including in the fields of marketing, marketing operations, change management, digital asset management, finance and budget management, and formulation of best practices for software as a service (SaaS) businesses; Consulting services in the fields of marketing, marketing operations, change management, digital asset management, finance and budget management, and formulation of best practices for software as a service (SaaS) businesses; Business consulting services relating to the integration of the areas of business process technology, organizational learning, change management, and operational effectiveness; Marketing plan development; Business consulting services including in the fields of marketing, marketing operations, change management, digital asset management, finance and budget management, and formulation of best practices for software as a service (SaaS) businesses.

Classification kind code

Class [036]
Business financial management services related to the management of marketing and advertisement campaigns, including marketing planning, budgeting, content and work management and analytics; Financial and budget management services provided to businesses in connection with marketing and advertisement campaigns, including marketing planning and analytics.

Classification kind code

Class [041]
Training services to teach new customers to use software as a service (SaaS); Educational services in the fields of in the fields of marketing, marketing operations, change management, digital asset management, content and work management, finance and budget management, and formulation of best practices for software as a service (SaaS) businesses; Arranging and conducting of training and educational seminars in the fields of marketing, marketing operations, change management, digital asset management, content and work management, finance and budget management, and formulation of best practices for software as a service (SaaS) businesses; Business training.

Classification kind code

Class [042]
Installation, updating, design, rent, maintenance and programming of software; Business-to-Business Platform as a Service (PAAS) featuring marketing performance management software, namely, solutions for marketing planning, budgeting, content and work management, and analytics focused on businesses; Software as a service (SAAS) services, namely, marketing performance management software for use by marketing organizations and businesses to plan, budget and analyze the allocation and performance of marketing investments, resources and content; Consulting in the field of software as a service (SaaS); Consulting in the field of configuration management for software as a services (SaaS); Software deployment services for software as a service (SaaS) applications; Consulting in the field of configuration management for computer software; Consulting in the field of software deployment; Information technology consulting in the field of marketing systems; Technical support services, namely, troubleshooting of computer software problems in the field of software as a service (SaaS); IT integration services and development of software for software as a service (SaaS) applications; Assessment of technology requirements and developing recommendations for the computer software and systems needed to meet those requirements in the field of software as a services (SaaS); Design and development of custom software used to integrate other software and computer systems with software as a service (SaaS) applications; Technology advisory services; Advisory services relating to computer software and marketing best practices; Development and implementation of software, hardware and technology solutions for businesses in connection with advertising and marketing campaigns and or programs; Developing software solutions for others; Application service provider, namely, hosting, managing, developing, analyzing, and maintaining applications, software, and web sites, of others in the fields of advertising and marketing.

Classification kind code

Mark Details

Serial Number

2247664

Mark Type

Trademark

Legal History

Action Taken	Status
Submitted for opposition 287 on 6^th Apr 2023	Pre-Assessment Letter Sent
Submitted for opposition 30 on 23^rd Mar 2023	Filed
Submitted for opposition 1 on 23^rd Mar 2023	Created
Submitted for opposition 31 on 23^rd Mar 2023	Formalized