Downloadable electronic publications in the nature of fiction and non-fiction books, children's books, magazines, newspapers, journals, periodicals, manuals and guidebooks on a variety of topics; portable electronic apparatus, namely, electronic book readers, handheld computers, mobile computers and tablet computers for reading, displaying, receiving, purchasing, sharing, lending, accessing and storing downloadable electronic publications, digital web site content and digital media, namely, books, e-books, magazines, newspapers, text, images, digital audio, music, digital video and computer, video and mobile computer games and applications, all through wired and wireless Internet access, and instructional manuals, sold as a unit; computer software for displaying, receiving, reading, purchasing, accessing and storing downloadable electronic publications, syncing electronic publications with portable electronic apparatus, namely, electronic book readers, handheld computers, mobile computers and tablet computers, loaning and sharing electronic publications with third parties and sampling electronic publications; downloadable computer software for displaying, receiving, reading and storing downloadable electronic publications and syncing electronic publications with portable electronic apparatus, namely, electronic book readers, handheld computers, mobile computers and tablet computers, loaning and sharing electronic publications with third parties and sampling electronic publications; computer software for use in reading, displaying, purchasing, sharing, lending and accessing electronic publications, namely, books, newspapers, magazines, periodicals, digital images, web sites, music and games, and instructional manuals, sold as a unit; downloadable computer software for use in reading, displaying, purchasing, sharing, lending and accessing electronic publications, namely, books, newspapers, magazines, digital images, web sites, music and games, and instructional manuals, sold as a unit; downloadable electronic publications in the nature of fiction and non-fiction books, magazines, newspapers, journals, periodicals, manuals and guidebooks on a variety of topics, namely, graphic novels, horror, mystery and crime, poetry, romance, science fiction and fantasy, thrillers and westerns, African Americans, antiques and collectibles, art, architecture and photography, bibles and bible studies, biography, business, Christianity, computer books and technology, cookbooks, food and wine, crafts and hobbies, education and teaching, engineering, entertainment, foreign languages, games, gay and lesbian, health books, diet and fitness, history, home and garden, humor, Judaism and Judaica, law, medical and medicine, new age and spirituality, parenting and family, pets, philosophy, political and current events, psychology and psychotherapy, reference, religion, science and nature, self improvement, sex and relationships, social sciences, sports and adventure, study guides and test preparation, travel, true crime, weddings and women's studies; audio books in the nature of fiction and non-fiction works on a variety of topics, namely, graphic novels, horror, mystery and crime, poetry, romance, science fiction and fantasy, thrillers and westerns, African Americans, antiques and collectibles, art, architecture and photography, bibles and bible studies, biography, business, Christianity, computer books and technology, cookbooks, food and wine, crafts and hobbies, education and teaching, engineering, entertainment, foreign languages, games, gay and lesbian, health books, diet and fitness, history, home and garden, humor, Judaism and Judaica, law, medical and medicine, new age and spirituality, parenting and family, pets, philosophy, political and current events, psychology and psychotherapy, reference, religion, science and nature, self improvement, sex and relationships, social sciences, sports and adventure, study guides and test preparation, travel, true crime, weddings and women's studies; downloadable MP3 files, MP3 recordings, on-line discussion boards, webcasts, webinars and podcasts containing music, audio books on a variety of topics and news broadcasts; protective covers and cases for portable electronic book readers and portable handheld digital electronic apparatus, namely, electronic book readers, handheld computers, mobile computers and tablet computers; leather protective covers and cases for portable electronic book readers and portable handheld digital electronic apparatus, namely, electronic book readers, handheld computers, mobile computers and tablet computers; silicone, fabric and plastic protective sleeves and skins for portable electronic book readers and portable handheld digital electronic apparatus, namely, electronic book readers, handheld computers, mobile computers and tablet computers; carrying cases, holders, protective cases and stands featuring power supply connectors, adaptors, speakers and battery chargers, specially adapted for use with handheld digital electronic devices, namely, electronic book readers, handheld computers, mobile computers and tablet computers; batteries for portable electronic book readers and portable handheld digital electronic apparatus, namely, electronic book readers, handheld computers, mobile computers and tablet computers, rechargeable electric batteries for portable electronic book readers and portable handheld digital electronic apparatus, namely, electronic book readers, handheld computers, mobile computers and tablet computers and battery chargers for portable electronic book readers and portable handheld digital electronic apparatus, namely, electronic book readers, handheld computers, mobile computers and tablet computers; uninterruptible power supplies and battery chargers for portable electronic apparatus, namely, electronic book readers, handheld computers, mobile computers and tablet computers; uninterruptible power supplies and battery chargers for use in vehicles, for portable electronic apparatus, namely, electronic book readers, handheld computers, mobile computers and tablet computers; clear protective covers and sleeves for tablet computer and electronic book readers; USB cables; downloadable music and electronic computer and video games and downloadable computer game applications all via the internet and wireless devices; downloadable computer software and applications for reading, purchasing, storing and sharing books and digital content in the nature of digital images, digital audio files, digital videos and digital articles in the fields of business namely economics and financial affairs, education namely instructional guides, classroom resources and teaching tools, entertainment namely television, movies, popular music, theatre and comedy, finance, games, health and fitness, lifestyle, medical, music, GPS navigation, news, photography, business productivity, personal productivity, namely, self-help and self-improvement, reference namely dictionaries, encyclopedias and writing style guides, social networking, sports, travel, computer utility programs for performing computer maintenance work and weather; portable audio equipment, namely, stereo headphones, stereo earphones, stereo ear buds, replacement earphone and ear buds, combination stereo headphones and microphones, headsets and hands-free headsets, wireless stereo headphones, earphones, audio and power connector cables and adapters and replacement parts therefor; audio equipment, namely, audio speakers, stereo audio speakers, wireless speakers, audio speakers and docks and wireless audio speaker and docks for use with portable electronic apparatus, namely, electronic book readers, computers, tablet computers; computer operating programs, operating systems and firmware for use in connection with electronic book readers, computers, tablet computers, smartphones and instructional manuals, sold as a unit; computer and electronic apparatus, namely, electronic and computer visual and touch display screens, electronic and computer visual and touch screen display boards, electronic and computer visual and touch screen display panels, electro-optic displays, plasma display boards, screens and plasma display panels, AMOLED displays and screens, Liquid crystal displays (LCDs); LED displays for use on or in connection with electronic book readers and tablet computers; computer software and downloadable computer applications for displaying, receiving, recording messages, stories and notes, reading, reading aloud, purchasing, accessing and storing downloadable electronic publications; book lights; combination book light and cover for electronic book readers and tablet computers.

Retail and online retail store services selling electronic books, magazines, magazine articles, newspaper articles, electronic story books, newspapers, discount, rebate and special offer coupons and vouchers, and coupons and vouchers all on books, magazines, newspapers, mobile computer, tablet and electronic reader apparatus and applications, music, videos and electronic publications, namely, electronic books, magazines and newspapers, and containing downloadable digital web site content in the nature of downloadable books, electronic books, magazines, articles, stories, newspapers, text books, images, mobile computer, tablet and electronic reader applications, music and movies through wired and wireless Internet access; retail and online retail store services selling portable electronic book readers and accessories for portable electronic book readers, namely, carrying cases, leather carrying cases, silicone, fabric and plastic sleeves and skins for electronic book readers, rechargeable batteries, book lights, protective film covers and combination book light and cover; customer support services, namely, providing assistance with activation and use of electronic book readers, downloading of electronic publications and online customer accounts; providing a website featuring recommendations on consumer products and services, aggregated through the input of consumer preferences and through online social media; providing a web site for users with exclusive personalized recommendations on books, electronic books, authors, book subject matter, book genres and music; promoting the goods and services of others by providing a website containing discounts, coupons, rebates, vouchers and special offers on books, magazines, newspapers, mobile computer, tablet and electronic reader apparatus and applications, music, videos and electronic publications, namely, electronic books, magazines and newspapers; providing consumer information on electronic book reader apparatus, books, authors and electronic publications via a web site; providing consumer information and news on new book and electronic book releases, portable electronic book reader applications and features; customer services, namely, providing customer service and product inquiry services via in-store kiosks, telephone and e-mail; customer service and product inquiry services in the field of the online and retail sale of consumer electronics; on-line retail store services selling entertainment and educational content, namely, subscriptions to music, books, movies and television shows; providing one step online access to social networking sites on the internet and providing e-mail services, namely, access to email accounts; computer services, namely, providing on-line facilities, chat rooms, forums and electronic bulletin boards for real-time interaction with other computer users concerning topics of books, authors, electronic publications, portable electronic book readers, news, current events and general interest; chat rooms for social networking; providing a website containing virtual chat rooms established via text messaging; audio and video on-demand transmission services; operation of a website that provides streaming audio and video, namely, music, movies, television shows, music videos, news and sports webcasts; streaming of audio and video via the internet featuring music, movies, news and sports; providing an online forum where users can post ratings, reviews, and recommendations of music, books, movies and television shows and on events and activities in the field of entertainment and education; online electronic publishing of books, electronic books, magazines, newspapers, text and images on a variety of topics, namely, graphic novels, horror, mystery and crime, poetry, romance, science fiction and fantasy, thrillers and westerns, African Americans, antiques and collectibles, art, architecture and photography, bibles and bible studies, biography, business, Christianity, computer books and technology, cookbooks, food and wine, crafts and hobbies, education and teaching, engineering, entertainment, foreign languages, games, gay and lesbian, health books, diet and fitness, history, home and garden, humor, Judaism and Judaica, law, medical and medicine, new age and spirituality, parenting and family, pets, philosophy, political and current events, psychology and psychotherapy, reference, religion, science and nature, self improvement, sex and relationships, social sciences, sports and adventure, study guides and test preparation, travel, true crime, weddings and women's studies, and online electronic publishing of digital web site content and digital media, namely, digital audio, music, digital video and computer, video and mobile computer games and applications, all through wired and wireless internet access and portable electronic apparatus; lending and sharing of electronic books and other electronic publications; providing a website containing non-downloadable electronic publications, namely, book reviews, news and web articles on children's books, various current events topics, events that occurred on this date in history, and on humor and blogs on electronic book readers and books; providing a website containing information on self help and instruction and entertainment, namely, television, movies, music, theatre and comedy; online publications, namely, blogs on electronic book readers, books, electronic publications and authors, news and web articles on children's books, electronic book readers, books, electronic publications and authors, articles on humor, articles on events that occurred on this date in history; providing a website containing non-downloadable electronic publications, namely, books, newspapers, and magazines in the fields of graphic novels, horror, mystery and crime, poetry, romance, science fiction and fantasy, thrillers and westerns, African Americans, antiques and collectibles, art, architecture and photography, bibles and bible studies, biography, business, Christianity, computer books and technology, cookbooks, food and wine, crafts and hobbies, education and teaching, engineering, entertainment, foreign languages, games, gay and lesbian, health books, diet and fitness, history, home and garden, humor, Judaism and Judaica, law, medical and medicine, new age and spirituality, parenting and family, pets, philosophy, political and current events, psychology and psychotherapy, reference, religion, science and nature, self improvement, sex and relationships, social sciences, sports and adventure, study guides and test preparation, travel, true crime, weddings and women's studies; providing non-downloadable prerecorded music all on-line via a global computer network; entertainment services, namely, providing temporary use of non-downloadable computer games in a variety of fields; entertainment and educational services, namely, providing audio, visual and multimedia content in the nature of music, books, movies and television shows, and online recommendations of music, books, movies and television shows; rental and distribution of entertainment and educational content, namely, music, books, movies and television shows; providing information, reviews, and recommendations of music, books, movies and television shows in the field of entertainment and education; providing a website containing non-downloadable computer software and applications for reading, purchasing, storing and sharing books and digital content in the nature of digital images, digital audio files, digital videos and digital articles in the fields of business namely economics and financial affairs, education namely instructional guides, classroom resources and teaching tools, entertainment namely television, movies, popular music, theatre and comedy, finance, games, health and fitness, lifestyle, medical, music, GPS navigation, news, photography, business productivity, personal productivity, namely, self-help and self-improvement, reference namely dictionaries, encyclopedias and writing style guides, social networking, sports, travel, computer utility programs for performing computer maintenance work and weather; providing periodic updates regarding portable electronic book readers and portable electronic book reader software, firmware, features and operating systems to subscribers by means of electronic mail; Web portal services in the nature of providing a web-based system and online portal for users to remotely manage electronic readers, handheld and computer devices, software applications and electronic publications, namely, books, e-books, magazines, newspapers, text and images and providing a web-based system and online portal for providing users with specific informed recommendations of consumer products and services validated by the inputted preferences and social network of the user and providing users with exclusive personalized recommendations on books, electronic books, authors, book subject matter, book genres and music; computer services, namely, creating an on-line community for registered users to share and lend electronic publications, participate in discussions, get feedback from their peers, form virtual communities, and engage in social networking services in the fields of downloadable electronic and digital publications and digital media featuring books, newspapers, magazines, periodicals, digital images, web sites, music and games; providing social networking websites for entertainment purposes.